Marketing Manager

Overview

• Lead marketing initiatives, including strategy development, external PR, and social media management, to enhance the client’s brand visibility and outreach.
• Collaborate with the Director of Operations and administrative team to develop proposals and track public RFP opportunities effectively.
• Maintain and update the client’s online presence, including website and LinkedIn profile, ensuring consistent branding and messaging.
• Support project and competition teams by crafting compelling project descriptions and narratives for various initiatives.
• Identify and research long-lead opportunities, contributing to business development and networking efforts with Principals.
• Oversee asset management, ensuring the image library is up-to-date and accessible for project teams.
• Coordinate attendance at industry events and conferences, aligning participation with marketing objectives and strategic goals.
• Research and establish strategic partnerships and collaborations to support marketing pursuits and objectives.

Key Responsibilities & Duties

• Develop and implement marketing strategies to enhance brand visibility and achieve business objectives.
• Manage external PR and social media teams, ensuring alignment with overall marketing goals.
• Collaborate on the creation of proposals, brochures, portfolios, and presentations to support business development.
• Track and evaluate public RFP opportunities, providing insights and recommendations for strategic responses.
• Maintain and update the client’s website and LinkedIn profile, ensuring accurate and engaging content.
• Support project teams with detailed project descriptions and narratives for competitions and initiatives.
• Identify and research long-lead opportunities, contributing to the client’s business development efforts.
• Coordinate attendance at industry events, aligning participation with marketing objectives.
• Research and establish strategic partnerships to enhance marketing pursuits and collaborations.

Job Requirements

• Bachelor of Science (BS) degree in Marketing, Communications, or a related field.
• Minimum of 5 years of experience in marketing, with 8 years preferred.
• Proven expertise in managing PR, social media, and online presence strategies.
• Strong skills in proposal development, asset management, and business development support.
• Ability to coordinate attendance at industry events and establish strategic partnerships.
• Experience in tracking and evaluating public RFP opportunities effectively.
• Excellent communication and collaboration skills to work with diverse teams.
• Proficiency in marketing tools and platforms, including website and social media management.