06Jun

So, you got the job. Congratulations! All those hours of perfecting your resume and preparing for interviews have finally paid off. But you’re not quite done yet. Before you accept the offer, you need to make sure you’re starting the new position on your terms.

When an organization presents you with an offer, they are also presenting you with an opportunity to negotiate your starting compensation, benefits, and other perks. If you don’t feel like the offer aligns with your education, knowledge, and/or experience, it might be time to consider a negotiation.

Although it may sound intimidating at first, most employers expect candidates to negotiate their offer in some way, shape, or form. In fact, not doing so may negatively impact a candidate’s lifelong earning potential. 

“For example, if the average U.S. annual salary increase is 3% and you accept a starting salary that is 10% below your expectations, it could take over two years just to regain those earnings,” writes the editorial team at Indeed.com.

Knowing how—and when—to negotiate an offer is a skill that requires patience and practice. Here are a few tips to keep in mind as you approach this stage in the hiring process.

1. Consider the whole package, not just the salary.

While the salary is often the most important component of a new offer package, it’s also important to evaluate other factors such as retirement and healthcare plans, paid time off, and opportunities for remote work. 

“Learn to negotiate everything you are offered, including (if applicable) a higher salary, more vacation, better benefits, higher commission payout, and revenue share.” advises Codie Sanchez, Managing Partner at Entourage Effect Capital.

Doing so will also help you develop a better idea of benefits, culture, and work environment you seek in an ideal job.

2. Do your research beforehand.

If you plan to negotiate your salary, you’ll need a good starting point, especially if the new role is vastly different from your current one. It’s a good idea to research industry average salaries before presenting your salary expectations to a potential employer.

Remember that salary should always be commensurate with geographic location and experience.

3. Know exactly what you’re worth.

While basic research will help you understand the job’s value, it’s equally important to know and communicate your value to a company.

“Focus on the value you bring and how it translates to dollars for the company,” says Lisa Song-Sutton, Co-Founder of Sin City Cupcakes.

Be prepared to present specific examples of your past accomplishments as well as projects you hope to tackle in your new role. 

4. Use other offers to your advantage.

If you’re deciding between multiple job offers or even a counteroffer from your current employer, make it clear that you’re in demand. While you should never lie about an offer to another employer, you should be open about the fact that other companies also value you—and how much they value you.

“As a CEO, I don’t pay much attention to what the market, economy, your industry or your education “should” fetch you as a means to get you higher pay,” explains Beck Bamberger, CEO of BAM Communications. “The most powerful negotiating lever is another offer.”

Know your next move.

In an ideal situation, your future employer will meet every one of your expectations. Unfortunately, this is rarely the case.

Whether you’re negotiating an offer verbally or via email, it’s important to prepare yourself for questions and compromise. Think about what is most important to you in a new job and set your boundaries accordingly. 

When communicating with a potential employer, be clear about your expectations but don’t be inflexible. Ask questions about company culture, career trajectory, and other factors that matter to you.

If, after all is said and done, you are unsatisfied with the details of an offer, it may be time to consider other offers or go back to the drawing board.

How to Tailor Your LinkedIn Profile for the Jobs You Want

You probably have a LinkedIn profile. Almost every working professional these days has one! In order to job search, network, and communicate, it has become a necessity in the corporate world. Formatting your LinkedIn profile is one of the earliest steps to tackle when job hunting. It is often the first reflection of yourself that employers and recruiters see, sometimes even before your resume. In a 2020 survey by Jobvite, 70% of recruiters use LinkedIn to vet their job candidates. So, it’s important to make tailor your profile to the exact jobs and companies you’re actively seeking.  

How Recruiters Find You on LinkedIn 

First things first. How do recruiters find you on LinkedIn? By searching specific keywords, such as job titles and headlines, they can generate results through LinkedIn’s advanced algorithm. According to Jobscan, “A recruiter is likely to begin their search with specific job titles, and candidates with a matching job title in their headline and experience headings will appear higher in results.” This can also be said of the “Skills & Endorsements” section of LinkedIn profiles. The stronger your keywords match their search, the more likely you’ll appear in their search. For example, if you’ve noticed many of the jobs you’re applying for require “proficiency in Salesforce,” make sure “Salesforce” is referenced in your skills.  

Additionally, recruiters can find you based on your location or network. LinkedIn allows them to curate their search through proximity and profile connections. Always include your current location at the top of your profile. If you are willing to relocate, Jobscan also instructs, “When logged into LinkedIn, click “Jobs” in the top navigation bar. Then, click ‘Career interests’ under the search bar to update your location preferences and other settings.” 

Tailoring to the Right Roles and Recruiters 

We recently published an article explaining how to format your resume, but doing so with your LinkedIn profile is just as key. First and foremost, LinkedIn themselves advises on the importance of your target audience.  

This can be taken into account with your intro section and summary. Your desired industry and location should be updated at all times. In your summary, LinkedIn recommends, “Explain how you’re different by showcasing your key skills, and how you want to impact, contribute, and add value. Focus not only on what you do, but also why it matters and your “superpowers” (i.e. key strengths that differentiate you.) To really stand out, consider adding a personal mission statement or leadership purpose statement.” 

When considering the type of roles you want, be sure to display the relevant work you’ve accomplished. Recruiters are not just interested in your recent job titles; they also want to see the results you’ve achieved and impact you’ve had on work projects. Including links, visuals, and portfolios to emphasize your skills will attract the attention of more recruiters.  

Let Recruiters Know You’re Searching 

This might seem obvious, but job seekers often forget to adjust their profile settings. LinkedIn allows users to appear “open to job opportunities” to recruiters without anyone at their current company being aware of this. Remember to adjust this setting in your account when actively job searching.  

Your LinkedIn is a chance to set yourself apart from other professionals. Tailoring your profile accordingly, even when you’re not currently seeking a new job, will keep you ahead of the game. You never know when the right set of circumstances could come your way.  

To connect with one of our talented recruiters or browse our openings, visit our job board and apply today!