SVP Business Development

in Marketing & Sales
  • New York, NY View on Map
  • Salary: $235,000.00 - $250,000.00
Permanent

Job Detail

  • Experience Level Sr Level
  • Degree Type Bachelor of Science (BS)
  • Employment Full Time
  • Working Type On Site
  • Job Reference 0000012984
  • Salary Type Annually
  • Industry Marketing & Sales
  • Selling Points

    Lead impactful growth strategies in healthcare business development. Develop innovative marketing plans targeting new opportunities. Collaborate with leadership to drive organizational success and expansion.

Job Description

Overview

  • Lead business development strategies to drive growth in healthcare services.
  • Develop and implement comprehensive marketing and sales plans targeting new opportunities.
  • Collaborate with senior leadership to align business goals with operational strategies.
  • Establish and maintain relationships with health plans and care management organizations.
  • Oversee the structure and performance of the business development team.
  • Ensure compliance with federal, state, and local regulations.
  • Contribute to quality improvement initiatives and strategic planning efforts.
  • Conduct market research to identify trends and opportunities for expansion.
  • Develop private pay marketing strategies and associated budgets.

Key Responsibilities & Duties

  • Direct and oversee the business development team’s activities and strategies.
  • Analyze service areas to identify new market targets and opportunities.
  • Establish contractual relationships with health plans and other entities.
  • Assist in implementing managed care programs with a focus on enrollment.
  • Develop marketing strategies for specialty programs and private pay markets.
  • Conduct training for marketing representatives and regional teams.
  • Review reports and provide recommendations to the executive team.
  • Ensure adherence to HIPAA requirements and agency policies.
  • Participate in quality improvement initiatives and regional teams.

Job Requirements

  • Bachelor’s degree in business or health-related field required.
  • Minimum of five years of experience in home health care business development.
  • Proven ability to develop and execute strategic plans and marketing strategies.
  • Experience with administrative, operational, and program development responsibilities.
  • Proficiency in computerized systems and excellent communication skills.
  • Valid driver’s license and ability to travel as needed.
  • Knowledge of healthcare marketing and regulatory compliance.
  • Ability to work effectively under pressure and meet deadlines.
  • Commitment to quality improvement and professional development.
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