Lead impactful marketing strategies for a leading construction firm. Enhance brand visibility and drive business development success. Collaborate with industry leaders and grow professionally in a dynamic environment.
Marketing Manager
in Marketing & Sales PermanentJob Detail
Job Description
Overview
- Drive marketing initiatives to enhance brand visibility and industry presence for a leading construction firm.
- Lead strategic branding and communication efforts to align with organizational goals and values.
- Develop and implement comprehensive marketing strategies to support business development objectives.
- Oversee digital marketing channels, including website and social media, to ensure consistent messaging.
- Coordinate professional photography and project marketing to showcase company achievements effectively.
- Plan and execute impactful internal and external events to foster engagement and collaboration.
- Collaborate with leadership to submit award nominations and highlight organizational excellence.
- Ensure seamless communication and branding during staff meetings and new hire orientations.
Key Responsibilities & Duties
- Develop and execute branding strategies in collaboration with leadership and business development teams.
- Manage proposal and pre-qualification processes to secure new projects effectively.
- Coordinate project interview preparations, including presentation materials and leave-behinds.
- Oversee social media strategy and content creation to enhance online engagement.
- Plan and manage internal events that align with company culture and objectives.
- Maintain and update the company website to ensure content accuracy and relevance.
- Coordinate corporate gifting and branding initiatives to strengthen business relationships.
- Lead weekly marketing meetings with the business development team to align strategies.
- Utilize CRM systems to maintain proposal, project, and personnel records efficiently.
Job Requirements
- Bachelor’s degree in Marketing, Business, or a related field is required.
- Minimum of 3 years of experience in marketing, with 5 years preferred.
- Proficiency in Adobe Creative Suite for developing marketing materials.
- Strong copywriting skills to create compelling content across various platforms.
- Excellent interpersonal skills and ability to lead project pursuit teams effectively.
- Familiarity with the Architecture, Engineering, and Construction (AEC) industry.
- Experience with CRM systems for efficient record management and data tracking.
- Ability to coordinate professional photography and marketing initiatives successfully.
- Strong organizational skills to manage events and meetings effectively.
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